Entrepreneurship program soars throughout pandemic

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The school started the program back in 2014. However, during this pandemic, nearly 20 students started building their own brands.

HARRISBURG, NC – The ACE Academy Charter School teaches students from kindergarten through 8th grade business skills.

“You’re basically learning how to build the business from scratch,” said program director Shawn Smalls.

According to Smalls, marketing, sales, and negotiating are some of the most important basics, and it pays off.

The school started the program in 2014.

However, during this pandemic, nearly 20 students started building their own brands.

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“Some of them made more than a thousand dollars,” said Smalls.

Yari Dariela is one of them.

So far, the eighth grader has baked almost 30 cakes since “Dariela’s Sweet Taste” was launched in March.

“We have a third grade kid and they have a juice store called SJs Everyday Juice,” said Smalls.

DJ Mekoh is another kidpreneur.

“It’s booked, I mean like every weekend,” said Smalls.

Booked and busy, music for a year-end zoom party for his school’s 4th grade, Charlotte Kid’s Fest, virtual birthday parties, and University City’s Farmers Market.

“We also have another young lady, Zoie Rogers, who has a candle business and has made over a thousand dollars since it was founded,” said Smalls.

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ACE Academy Charter School helps students use their skills to create new opportunities despite their age.

“They understand that not only do they have to be on the sidelines, they can create the game themselves,” said Smalls.